Organization: Afrohive (Accra, Ghana)
Role: Project Manager
Functional Area: Project Management Office (PMO) / Operations & Sustainability
Organization Focus: Events • Entertainment • Marketing
Approach / Methodology: Agile
Project Team Size: 10–14
Project Budget: Up to $1M
Duration: January 2022 – December 2022
Scale the Outmosphere Music & Community Festival from its inaugural edition to a 3,000+ attendee event while integrating environmental sustainability as a core brand pillar.
The 2022 project aimed to reduce single-use plastic waste by 30%, introduce a new “Eco-Talks” educational stage, and improve festival infrastructure to handle double the previous year’s attendance.
Business Need:
Afrohive sought to expand its operational capacity and establish a sustainability-driven brand identity that aligned with corporate social responsibility trends and attracted environmentally conscious sponsors.
As Project Manager, I directed the full end-to-end delivery of the 2022 festival, leading strategic planning, stakeholder management, execution control, and post-event analysis.
Key leadership responsibilities included: